L.A. native + New York stills photographer + world traveled commercial director + Chicago food director/DP = Brett Froomer
Food isn’t meant to just be looked at, it’s meant to be savored. Director/DP Brett Froomer grew up in the kitchen, learning at the side of his mother, a passionate foodie who cooked with some of the best-known chefs of her time. Drawn to the worlds of both food and imagery, Brett went on to become one of advertising’s leading photographers, and later a sought after commercial director, focusing on emotion, storytelling and lifestyle spots. Now, by embracing his culinary roots and fusing it with his photographer’s eye, he’s come full circle as a new breed of tabletop and food filmmaker – one who goes beyond making things look good to creating “crave-ability.”
At French Butter, he’s blended his great passions: film, food, family and friends – with a focus on shooting effective, breakthrough content for clients in an environment that’s collaborative, welcoming, deeply savory and satisfying. Being on set with Brett Froomer doesn’t feel like shooting a commercial, it feels like finding the magic of your favorite foods all over again.
French Butter represents the intersection of Director/DP Brett Froomer’s life-long passions for image making, storytelling and cooking.